SVP Creative Strategy & Transformation

Job Title: Senior Vice President, Creative Strategy & Transformation

Location: Needham, MA

Reports To: Chief Creative Officer

About the Role:

The SVP, Creative Strategy & Transformation is a visionary leader responsible for driving the evolution of the creative function across the organization. This role partners closely with the Chief Creative Officer and cross-functional leaders to translate a compelling creative vision into actionable strategies, seamless operating models, and transformative initiatives that elevate brand storytelling, accelerate content production, and expand global creative capabilities.

Key Responsibilities:

Strategic Leadership & Transformation

• Lead critical creative transformation initiatives aligned with the CCO’s vision.
• Represent the CCO in key meetings and decision-making forums.
• Drive a product-first mindset across the creative organization.
• Lead the evolution of DTC (Direct-to-Consumer) creative strategies.

Creative Operating Model Innovation

• Develop and implement seamless, cross-functional operating models for DTC and social content.
• Reduce friction and lead times across creative teams.
• Enable POD teams to unlock product stories earlier, better, and faster.
• Drive onboarding and functional integration for VP+ leaders.

Global Expansion & Effectiveness

• Partner with the Global Executive VP to execute a global creative hub strategy.
• Lead creative strategy for key international markets, including the Nordics and LATAM.
• Drive global effectiveness and scalability of creative operations.

Thought Partnership & Vision Translation

• Act as a thought partner to the CCO and senior leadership.
• Translate the creative vision into clear, actionable strategies and communications.
• Develop compelling narratives and decks that articulate the creative vision.

Team & Capability Development

• Identify and close capability gaps across the creative L1 team.
• Ensure the right talent is in the right role at the right time.
• Partner with HRBP to build, buy, or borrow talent as needed.
• Inspire and challenge peers to elevate creative thinking and brand expression.

Qualifications:

• 15+ years’ experience in creative services, operations, or agency leadership within a fast-paced environment.
• Extensive experience with executive presentations, translating the creative vision into a compelling, actionable plan.
• Proven ability to drive cross-functional collaboration and optimize creative workflows.
• Exceptional leadership and communication skills.
• Experience within consumer products, retail, or technology industries is preferred.