Senior Product Manager – Retail & Distributor Data Readiness

Global | NA + EMEA Initial Scope | Reports to Senior Manager, Enterprise Data Products 

About the Role 

We are building a formal Retailer & Distributor Readiness Data Product within Salsify to standardize, govern, and scale how product data flows to retailers and distributors globally. 

We are hiring a Senior Product Manager – Retail & Distributor Data Readiness to define and own the global data model, standards, and processes required to ensure products are retailer-ready and distributor-ready at launch — without manual rework or downstream surprises. 

This role will: 

• Define the Retailer & Distributor Readiness Data Model in Salsify 

• Align upstream data inputs (Product Development, Brand Marketing) with downstream retailer and distributor needs 

• Establish global data standards (starting with NA + EMEA) 

• Transition retailer setup from manual processes to automated channel syndication 

• Shape how AI can accelerate validation and retailer-specific content creation 

This is a global, cross-functional role reporting to the Senior Manager of Enterprise Data Products. This role influences broadly across the business but does not directly configure Salsify — execution is delivered in partnership with the Salsify Administrator. 

Why This Role Exists 

Today: 

• Retailer templates exist, but no formalized readiness model 

• Retailer product setup is largely manual 

• Salsify’s automated channel syndication is underutilized 

• Upstream and downstream teams experience rework 

• Required retailer data lacks clarity 

• Launch timelines are impacted by data gaps 

We need a dedicated owner of Retailer & Distributor Readiness as a structured, governed data product. 

What You Will Own 

1️⃣ Retailer & Distributor Readiness Data Model 

• Define the canonical Retailer & Distributor Readiness Data Model in Salsify 

• Standardize required attributes by retailer and distributor type 

• Establish global field definitions and naming standards 

• Define readiness thresholds and completeness criteria 

• Create global data standards starting with NA + EMEA 

2️⃣ Upstream–Downstream Data Alignment 

• Map retailer requirements to upstream data inputs 

• Clarify attribute ownership across Product Development and Brand Marketing 

• Reduce rework between upstream teams and downstream retailer teams 

• Publish documentation and playbooks for retailer readiness 

3️⃣ Retailer Channel Syndication Transformation 

• Define the roadmap for automated retailer channel syndication 

• Identify automation candidates across retailers 

• Define data completeness gates that enable auto-syndication 

• Partner with Salsify Admin to implement automated feeds 

• Reduce manual retailer setup processes 

• Measure automation adoption and manual effort reduction 

4️⃣ AI-Driven Enhancements 

• Define AI use cases for attribute validation and completeness scoring 

• Shape AI-generated retailer-specific content variants 

• Establish guardrails for AI-driven data and content workflows 

• Partner with technical teams to pilot and scale AI capabilities 

Success Metrics 

This role is measured by data product outcomes: 

• % of retailer attributes with defined global ownership 

• Reduction in retailer-driven rework 

• Increase in SKUs meeting readiness threshold pre-launch 

• Increase in automated retailer syndication coverage 

• Reduction in manual retailer setup hours 

• Improvement in launch predictability 

• Adoption of standardized retailer data definitions 

Required Experience 

• 5–8+ years in Data Product Management, PIM, Enterprise Data, or similar roles 

• Experience defining data models for commercial or retail use cases 

• Experience working with PIM systems (Salsify preferred) 

• Experience translating business requirements into structured data models 

• Experience driving cross-functional alignment without direct authority 

• Strong documentation and stakeholder communication skills 

Preferred Experience 

• Experience with GS1 / GDSN 

• Retail onboarding or digital shelf experience 

• Experience implementing automated syndication models 

• Familiarity with AI-enabled content or validation workflows 

What This Role Is Not 

• Not a Salsify configuration admin 

• Not a feed operations specialist 

• Not an integration engineer 

• Not a generic data governance analyst 

This is a Data Product Manager role focused on Retailer & Distributor Readiness as a strategic data product.