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When You're Not Afraid To Fail You Can Solve the Impossible

Managing Director Northern Europe (VP)

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London, United Kingdom Job ID 4643845006 Category Sales Posted 01/14/2026

About Us 

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.  

 

Here at SharkNinja, we are taking our European expansion to the next level and are looking for a senior leader with extensive experience managing European scale-up markets, to join us as our new Managing Director Northern Europe. Position based in London or Oslo. 

As our Managing Director of Northern Europe, you will lead the growth of our markets in the Nordic and Benelux countries. You'll implement a clear product, marketing, and sales strategy and manage pricing across all your EMEA territories. Collaboration is key—you will work closely with the European President and Managing Directors across major markets to ensure all territory strategies are aligned.  

What You’ll Do 

  • Develop and execute business strategies to achieve regional and global goals.  
  • Plan and implement a comprehensive business plan to support our ambitious international expansion.  
  • Drive sales, market share, and profitability across multiple EMEA territories.  
  • Manage a portfolio that includes subsidiaries, distributors, and direct-to-retail business.  
  • Develop sales and marketing strategies for the Nordic and Benelux countries, including contract negotiations and appointing new retail and distribution partners.  
  • Ensure brand values and best practices are consistently applied across distribution markets.  
  • Collaborate with internal teams in marketing, product development, strategic planning, commercial planning, and supply chain.  

What You’ll Bring 

  • Significant experience working with cross-territory retailers and distributors.  
  • A growth mindset with proven success in scaling European businesses.  
  • Demonstrable leadership experience and a strong team-oriented approach.  
  • Flexibility and ability to thrive in a fast-paced environment—things move quickly at SharkNinja!  
  • Excellent presentation, written, and verbal communication skills.  

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.  

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. 

Learn more about us:  
Life At SharkNinja  
Outrageously Extraordinary 

SharkNinja Candidate Privacy Notice

 

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]

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“The path to outrageously extraordinary is rarely a straight line, and it's in those unexpected turns where SharkNinja truly thrives.”

Mark Barrocas, ceo

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