Paid Social Creator, DACH (m/f/d)

About Us 

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions across Home, Kitchen, and Beauty. Powered by our trusted Shark and Ninja brands, we’reknown for turning breakthrough innovation into products people love—and talk about. Headquartered in Needham, Massachusetts, with 3,600+ associates globally, SharkNinja operates across major international markets, including DACH. 

As our brands scale, social is where growth is created—not just communicated. We’re building a social creative engine that blends cultural relevance with performance rigor, and we’re looking for creators who know how to make work that converts and connects. 

Why This Role Matters 

Paid social at SharkNinja isn’t about polishing ads—it’s about turning ideas into high-performing creative that earns attention across the funnel. 

The Paid Social Creator / Editor is a hands-on maker responsible for transforming raw footage, creator content, and product assets into thumb-stopping, performance-driven social video. This role sits at the intersection of creative, culture, and conversion, supporting both paid and organic social across one core brand category (Beauty, Shark Home, or Ninja). 

You’ll move fast, test often, and ship constantly—while maintaining a high creative bar and strong point of view. 

What You’ll Do:

Create Performance-Driven Social Video 

• Rapidly edit and optimize short-form video for paid social across Meta, TikTok, YouTube Shorts, and emerging placements 

• Transform raw product footage, influencer/UCG, and internal content into high-converting assets aligned to full-funnel KPIs (awareness → consideration → conversion) 

• Design creative with performance in mind—strong hooks, clear product moments, and compelling CTAs 

Edit, Iterate, Scale 

• Produce multiple creative variations for A/B testing and optimization 

• Partner with performance marketing teams to iterate based on real-time results 

• Repurpose influencer and internal content into fresh, native-feeling paid assets 

Own Organic Execution for Your Brand 

• Create organic-first social content that builds brand voice, community, and cultural relevance 

• Shoot, edit, and publish TikToks, Reels, and short-form video content 

• Balance planned content with reactive, trend-driven execution 

Be a Social Creator, Not Just an Editor 

• Pitch ideas, write short-form concepts, and proactively identify content opportunities 

• Stay deeply fluent in platform trends, formats, and editing styles 

• Help shape what “great” looks like for paid and organic social creative in DACH 

Collaborate Across Teams 

• Work closely with Social, Integrated Marketing, Brand, and Performance teams on launches and evergreen programs 

• Support ongoing content needs while helping identify creative gaps and solutions 

What Success Looks Like 

• Paid social creative that consistently improves performance across the funnel 

• Organic content that feels native, relevant, and engaging in-feed 

• Fast, reliable execution without sacrificing creative quality 

• Strong partnership with performance and brand teams built on trust and results 

Who You'll Bring: 

• 1–3 years of hands-on experience creating and editing short-form social video 

• Deeply fluent in TikTok, Instagram Reels, and YouTube Shorts 

• A fast editor with strong instincts for hooks, pacing, and storytelling under 60 seconds 

• Comfortable working in a performance environment while still thinking creatively 

• Curious, proactive, and excited to experiment 

Qualifications 

• Fluent in English and German (written and spoken) 

• Proficiency in CapCut, TikTok in-app tools, and Adobe Creative Suite (Premiere Pro; After Effects a plus) 

• Experience editing for performance marketing, DTC, eCommerce, or agency environments preferred 

• Strong visual taste and attention to detail 

• Ability to manage multiple projects in a fast-paced environment 

• Graphic design skills are a plus