SharkNinja, the company behind category-defining products like the Ninja Creami and Shark FlexStyle, is on a mission to transform how people experience everyday household products. With a portfolio spanning Cleaning, Cooking, Food Preparation, Home Environment, and Beauty, we continue to disrupt markets through bold innovation and a deep understanding of our consumers.

We’re looking for a curious and driven Consumer Insights Analyst to join our UK team (London, onsite) and play a key role in shaping the next generation of our products. Sitting at the heart of New Product Development and Innovation, this role ensures the consumer voice is embedded at every stage—from early opportunity identification through to concept development, optimisation, and go-to-market.

You’ll partner closely with Product Development, Design, and Marketing teams to turn insight into action—helping create products that genuinely improve everyday life. This is an opportunity to grow in a fast-paced, high-performance environment where ownership, curiosity, and impact are highly valued.

What You’ll Do

You’ll lead and deliver impactful consumer research that informs innovation and drives business decisions. This includes:

• Designing and executing qualitative and quantitative research to uncover consumer needs, behaviours, and whitespace opportunities
• Developing research tools such as surveys, discussion guides, stimuli, and interview frameworks with strong methodological rigor
• Conducting 1:1 interviews (in-home, virtual, and phone), with opportunities to moderate focus groups as you grow
• Managing stakeholders and external research agencies, ensuring projects are delivered on time with clear communication of timelines and risks
• Translating complex data into clear, compelling insights, recommendations, and business implications
• Identifying emerging trends and connecting consumer insights to broader cultural and category shifts
• Acting as a strategic partner to cross-functional teams, contributing to planning sessions, workshops, and key decision-making forums
• Managing multiple projects simultaneously while maintaining attention to detail and strategic focus
• Championing the consumer voice across the organisation to ensure insights are understood and acted upon

What You’ll Bring

You’re a strong analytical thinker with a passion for understanding consumers and turning insights into action. You’ll bring:

• A solid foundation in both qualitative and quantitative consumer research methodologies
• Strong analytical skills, with the ability to synthesise data into clear insights and implications
• Experience creating engaging, persuasive reports and presentations that influence decisions
• Comfort working in fast-paced, ambiguous environments, particularly within early-stage innovation
• A proactive, solutions-oriented mindset when navigating challenges or incomplete information
• Excellent communication skills, with the ability to tailor your approach to different stakeholders
• Strong organisational skills and accountability, with a track record of delivering high-quality work independently
• The ability to build trust and collaborate effectively across teams
• Curiosity, empathy, and a genuine interest in consumer behaviour

Qualifications & Experience:

• Bachelor’s degree in Marketing, Psychology, Social Sciences, or a related field
• 2–5 years’ experience in consumer research (qualitative and quantitative)
• Experience in CPG, consumer durables, or product-led businesses preferred
• Hands-on experience conducting 1:1 interviews; exposure to or readiness to moderate focus groups
• Experience working with research agencies and cross-functional teams
• A second European language (German, French, Spanish, or Italian) is a plus