Social Creative Director
ApplyAbout Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
As part of the phenomenal growth SharkNinja has achieved over the last few years we have an exciting new opportunity for an Creative Director (Social) to join our team. The successful candidate will be an instrumental member of our inhouse team, helping to ensure timely and smooth delivery of our product innovation within exciting, expanding categories. As a leader in innovative home appliances, creating high-performance solutions that enhance everyday life. Our fast-paced, dynamic culture thrives on creativity, collaboration, and pushing the boundaries of brand storytelling across digital and social platforms.
What You'll Do:
As a Creative Director (Social), you will lead the development of compelling, innovative digital campaigns and social-first content for SharkNinja that drives engagement and brand impact. You’ll be responsible for concepting and ensuring that all digital and social content aligns with our brands strategy, best practices, and emerging trends. This role requires a deep understanding of social media trends, platform algorithms, and creative content development. The ideal candidate is a strategic thinker with a passion for driving engagement and brand affinity through compelling social-first content.
Key Responsibilities:
- Develop and execute innovative social media content strategies that align with SharkNinja’s brand guidelines and marketing objectives.
- Oversee the creation of engaging and high-performing content for platforms such as Instagram, TikTok, YouTube, Facebook, and emerging social channels.
- Lead a team of creatives, including a designer and copywriter.
- Collaborate with cross-functional teams, including marketing, product, and e-commerce, to ensure cohesive brand storytelling.
- Stay ahead of social media trends, algorithm changes, and cultural moments to proactively adjust content strategies.
- Analyse content performance metrics and leverage insights to optimize social media engagement and effectiveness.
- Foster relationships with influencers, content creators, and partners to expand brand reach and authenticity.
- Maintain a strong creative vision while balancing data-driven decision-making.
- Oversee the creative development process from concept to final execution, ensuring brand consistency and high-quality standards.
- Work closely with video, photography, and design teams to produce compelling assets.
- Present creative ideas and strategies to senior leadership and key stakeholders with clarity and confidence.
What You'll Bring:
- 10+ years of experience in a creative leadership role within a digital, social, or integrated agency environment.
- Proven track record of delivering high-impact social and digital campaigns that drive engagement and results.
- Deep understanding of social media platforms, digital storytelling, and performance-driven content.
- Strong concepting skills, with the ability to translate brand strategy into breakthrough digital creative.
- Experience managing and mentoring creative teams.
- Proficiency in Adobe Creative Suite, video editing tools, and other creative software.
- Excellent communication and presentation skills, with the ability to sell ideas to clients and key stakeholders.
Join our dynamic team and play a key role in shaping the visual identity of our brand through innovative design and digital creativity.
- Work with our top-tier brands on award-winning digital and social campaigns.
- Collaborate with a talented team in a fast-paced, creative environment.
- Stay at the cutting edge of digital trends and innovation.
- Opportunity to grow into a leadership role within the agency.
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/
For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
“The path to outrageously extraordinary is rarely a straight line, and it's in those unexpected turns where SharkNinja truly thrives.”
Mark Barrocas, ceo
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